Privacy Policy

1. Introduction

This Privacy Policy explains how flow-launcher.com (“we,” “us,” or “our”) collects, uses, and protects information when you visit our website. flow-launcher.com is an independently operated informational resource dedicated to providing download links, guides, and information about Flow Launcher, the open-source application launcher for Windows.

By using this website, you agree to the practices described in this policy. If you do not agree, please discontinue use of the site.

2. Information We Collect

a) Information You Voluntarily Provide

If you use our contact form, you may provide your name, email address, and a message. We do not require user registration, account creation, or any payment information. The contact form is the only feature on this site that requests personal details from you.

b) Information Collected Automatically

When you visit flow-launcher.com, certain technical information is collected automatically through server logs and third-party services:

• IP address
• Browser type and version
• Operating system
• Referring URL (the page that sent you here)
• Pages visited and time spent on each page
• Device type (desktop, mobile, or tablet)
• Approximate geographic location (country/region level, derived from IP)

c) Cookies and Tracking Technologies

Essential Cookies: WordPress sets functional cookies required for the site to operate properly. These do not track you across other websites.

Analytics Cookies (Google Analytics 4): We may use Google Analytics 4 (GA4) to understand how visitors interact with our site. GA4 collects aggregated data such as pageviews, session duration, traffic sources, and general demographics. GA4 does not collect personally identifiable information. You can opt out by installing Google’s opt-out browser add-on.

Advertising Cookies (Google AdSense): We may display advertisements through Google AdSense. AdSense uses cookies to serve ads based on your prior visits to this and other websites. Third-party vendors, including Google, use cookies for ad personalization. You can opt out of personalized ads at Google Ad Settings or visit aboutads.info to opt out of third-party advertising cookies.

Cloudflare Cookies: Our site uses Cloudflare CDN for performance and security. Cloudflare may set cookies (such as __cf_bm) to identify trusted traffic and protect against bots. These cookies are strictly functional.

3. How We Use Your Information

• To operate, maintain, and improve the website
• To analyze visitor traffic and usage patterns (via GA4)
• To serve relevant advertisements (via AdSense)
• To respond to messages submitted through our contact form
• To detect and prevent security threats (via Cloudflare)

We do not use your data for any purpose beyond what is described above.

4. Third-Party Services

We rely on the following third-party services, each of which has its own privacy policy:

• Google Analytics 4 — analytics service by Google LLC. Google Privacy Policy
• Google AdSense — advertising service by Google LLC. Google Ads Policy
• Cloudflare — CDN and security service by Cloudflare, Inc. Cloudflare Privacy Policy
• WordPress — self-hosted open-source CMS. No user data is transmitted to WordPress.org.

We do not control the privacy practices of these third-party services and recommend reviewing their policies directly.

5. Data Sharing and Disclosure

• We do not sell your personal data to anyone.
• We do not share your data with third parties except as described in this policy (Google, Cloudflare).
• We may disclose information if required by law, legal process, or government request.
• Aggregated, anonymized data (which cannot identify you) may be used for internal site improvements.

6. Data Retention

• Server logs: Retained for up to 30 days, then automatically purged.
• Analytics data: Retained per Google Analytics default settings (up to 14 months).
• Contact form submissions: Retained until your inquiry is resolved, then deleted.
• Cookies: Session cookies expire when you close your browser. Persistent cookies expire according to their individual lifespans (typically 30 days to 2 years depending on the service).

7. Your Rights and Choices

You have control over your data in the following ways:

• Disable cookies through your browser settings at any time.
• Opt out of Google Analytics via the Google Analytics opt-out add-on.
• Opt out of personalized ads at Google Ad Settings.
• Request deletion of any personal data we hold by contacting us through our Contact page.

If you are located in the EU/EEA, you have rights under the GDPR including the right to access, rectify, erase, restrict processing, and port your data. To exercise these rights, contact us through our Contact page.

If you are a California resident, you have rights under the CCPA including the right to know what data is collected, the right to delete, and the right to opt out of data sales. We do not sell personal data.

8. Children’s Privacy

This website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such data, we will delete it promptly. If you believe a child has provided us with personal information, please contact us through our Contact page.

9. Security

We take reasonable measures to protect the information collected through this website:

• All traffic is encrypted via HTTPS/SSL.
• Cloudflare provides DDoS protection and a Web Application Firewall (WAF).
• Server access is restricted to authorized personnel only.

While we strive to protect your information, no method of internet transmission or electronic storage is 100% secure. We cannot guarantee absolute security.

10. International Data Transfers

Our servers and third-party services (Google, Cloudflare) may process data in locations outside your country of residence, including the United States. By using this site, you consent to such transfers. We rely on standard contractual clauses and other recognized safeguards where applicable to protect transferred data.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. Any changes will be posted on this page with an updated “Last Updated” date. Your continued use of the site after changes are posted constitutes your acceptance of the revised policy.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how your data is handled, please reach out through our Contact page. We will respond to your inquiry as promptly as possible.